Bleacher Report created a web-show titled "No Script" featuring football star Marshawn Lynch. I was tasked to come up with the logo, visual identity and opening titles. "No Script" is entirely unscripted and relies on Marshawn's unpredictable personality. The tear element is a clear disruption and pushes off of the spontaneous nature of the show. It’s also a visual representation of "revealing" different sides of Marshawn's life and personality.
Agency: Johannes Leonardo
Role: Design, Art Direction
Created Alongside: Mike Blanch, Bleacher Report, Tom Yaniv
